Academy Sports + Outdoors
McGarrah Jessee (Jan 2025 - present), Designer
I work alongside the Academy Design Director at McGarrah Jessee to create design systems for campaigns and program efforts that are then executed across a wide set of assets. This includes new store openings, rewards programs, seasonal campaigns, promotions, and more.
New Store - System
I worked alongside a senior designer and the Academy design director to create a design system for new stores at Academy. This system is utilized when any store opens in a new area. It is comprised of OOH billboards, mailers, in-store signage, email modules, social media graphics, and more.